One Page Summary

The social challenge carried by TVT aims at finding solutions to foster entrepreneurial mindsets, innovation and business creation among a target group facing the greatest difficulties in finding employment.

To be able to face a changing job market, these target population need to foster and develop entrepreneurial abilities through hand-on experience, to better meet the employment market’s expectations. This challenge aims at fostering and facilitating the diffusion of an entrepreneurial and innovation mindset among youngsters from urban and rural areas, empowering them to envision careers in which they will be the creators of their own jobs and positions.

Mind and Market is a platform connecting project ideas to the market seeking to tighten the local entrepreneurial ecosystem together and include project owners into this dynamic. More than that, Mind and Market is a process carefully designed to detect and foster innovative entrepreneurial projects, offering a virtual and local platform to:

• Connect the innovation to the realities of the market, thus greatly increasing the chances of venture launching and further educating the project owners about the realities of entrepreneurship, discover and understand the local ecosystem;
• Find and meet teammates, partners, coaches, investors, etc.;
• Provide constructive feedbacks on the project;
• Detect promising teams and projects and link them to incubator or accelerator programs;
• Provide growth opportunities to the more advanced projects;
• Increase the visibility of the projects;

Mind and Market is especially geared towards innovative projects with growth potential to create and capture value locally. We are currently developing measures to encourage sustainable projects in every sense of the word: economic, social and environmental.

Mind and Market has existed for almost a decade now. Throughout these years, we have developed the aforementioned method. We are now active in 6 Belgian ecosystems (Louvain-La-Neuve, Namur, Charleroi, Mons, and Wallonie Picarde) and in Luxembourg, gathering projects coming from Belgium, Luxembourg, France and the Netherlands.

We thus have a proven record of successfully gathering local actors, often around a BIC and getting not only projects from idea to start-up.

Mind and Market was designed 9 years ago to close that gap, thus building a bridge that has been refined over the years. This formula has proven its worth: over 400 projects have come to Mind and Market, 51% have been in programs, 32% have launched a company.

Mind and Market Toulonbring all the local actors getting together to attend to the needs of the project owners, respecting both the spirit and intent of our methodology.