CEO & CTO Christophe HOUZE

Joined: 06/04/2018


Entrepreneur


My career is built around 3 areas of expertise:

Entrepreneur : In 1994, I set up Mainstay France, a software publishing and distribution company for Apple Macintosh computers located in Paris. Linked to the USA headquarters, my mission was to develop direct and indirect sales, ensure production, and after-sales service, for a wide range of software (development languages, EDM, flow charting, ... DBMS).


Sales and Distribution Management : I held various roles: in-store salesman (computers), distribution network manager in various activities: software (MacVonk and Mainstay), financing (Mercedes-Benz Financing Services) and vehicles (Mercedes-Benz France). These experiences allowed me to develop skills of contact, negotiation, and management of distribution networks.


Digital Marketing and Customer Experience : in 2003, I joined MMA to develop the digital activities. I have managed several site redesigns, launched the presence of MMA on the aggregators, created a team to buy traffic on Google adwords...
My specialty is the customer experience: make simple the journey of internet users is a guarantee of digital efficiency.

I'm a speaker for "the use of neuroscience for digital website" at the University of Le Mans.

I'm almost 50 and early adopter of new usages brought by technology.
I pilot drones, I print objects with a 3D printer, I had Google glasses, my Google PhotoSphere account has been seen more than 2 million times... 

I was living in Nantes until 20.

I've lived in Le Mans with my family for more than 20 years.

Works at:

YooLiv

Solution provider

Linkedin profile URL: https://www.linkedin.com/in/houze/

Twitter username: @ChristopheHouze