Creating new SDG Ambassadors

A solution by Kringwijs-CiviX-Dropouts BV submitted to Localise the Sustainable Development Goals (SDGs) to action!

This solution is about changing behavior through storytelling. We propose to produce and distribute online magazines with videos and vlogs on SDGs among all citizens of Amsterdam. Moreover we will organise SDG Conferences in which people will be invited to share their stories and personal experiences on SDGs and to work out their own action plans and goals with regards to these SDGs.

(Pitched: 15/07/2018)

One Page Summary

Kringwijs, CiviX and Dropout BV propose to create new SDG Ambassadors in Amsterdam by distributing online magazines in which the different SDG Goals are demonstrated through stories of Amsterdam citizens. We aim to reach about 800.000 citizens, that is all who have access to mobile device and personal computers.

People living in Amsterdam will be invited to tell their experiences on the different SDG goals by way of video interviews or vlogs. There will be 6 online magazines, each one dedicated to a specific SDG. In these magazines there will be interviews and vlogs. Moreover in each online magazine there will be a game or challenge for children, to teach them about the SDGs too. The interviews will be done by people from the networks of Kringwijs, e.g. people (formerly) dealing with mental problems. The interviews will take place by using mobile phones in portable lofts or by way of video booths. The online magazines will be produced by school dropouts, employed by Dropouts BV.

Apart from that each month we will organise a SDG Conference on the same SDG as in the online magazine. During these conferences people of Amsterdam will be invited to share their experiences on SDGs by way of storytelling. Moreover the participants will be challenged to formulate the actions they can take themselves to reach their personal goals regarding SDGs. The SDG Conferences will take place in community houses, like WestSide, or in other community buildings.

In the end we create new SDG Ambassadors who are well informed about SDGs and -even more important- have the passion and enthusiasm to distribute their knowledge and personal goals among their families, friends and acquaintances.
Kringwijs, CiviX and Dropouts BV are very enthusiastic about the sustainable development goals. It would be a great honour to inform Amsterdam citizens about these goals and to help them formulate the actions they can take themselves. 

This is what makes our solution unique:
 It is visible
 It is fun
 It informs on SDGs
 It stimulates taking action
 It contributes to SDGs in itself

Our solution is about changing attitudes and behavior towards SDGs.

Together we create new SDG Ambassadors!