Adam is the CEO of QUAD a centre for art, film and digital media and a passionate advocate of the arts and creative industries. He is a board member of Safe and Sound (a leading agency seeking to end Child Sexual Exploitation) and a school governor at Da Vinci Community Secondary School. He has experience in a multitude of sectors including working on major brands such as Sony, Motorola, Topman and Air France. At QUAD he founded the Summer Nights Film Festival which takes outdoor film screenings to over 20,000 PA, Derby Film festival which lists Sir John Hurt, Sir Ben Kingsley and Jack O’Connell as previous guests and recently created Mainframe a network for digital creatives. Adam is an advisor on creative industries policy via the Department of Culture, Media and Sport regional panel.